K -League Bread, Beverage, Ramen launched from 20th… Diversification of professional football federation revenue models


The Korean Professional Football Federation with Seven Eleven convenience store brand Seven Eleven from the 20th ‘K League Shoot! Series’ product launches. One of the professional football federation’s profit diversification business, the product is attached to the player sticker and the key ring.
The Professional Football Federation announced on the 18th that it will launch 10 kinds of ‘K -League Shoot! Series’ products, including bread, sweets, ramen, and drinks that feature professional football K -League players. Products can be purchased at Seven Eleven stores nationwide.
In the sweets and ramen, one of the 234 stickers of the K -League 1st and 2nd teams will be included and 2 in the snacks. Collect all the stickers of nine team players to complete the team emblem. The drink contains three acrylic key rings of three representatives of the K -League 1 and 2 teams.
If the professional football federation purchases a product and earns points in the Seven Eleven app, a total of 200 people will be presented to a total of 200 K -League tickets.
An official of the professional football federation said, “If the product is distributed, the K -League has the effect of being consumed and exposed in a daily.
Kim Chang -geum, senior reporter kimck@hani.co.kr