Economy | Life culture
input2025-07-15 10:52:55
(Sports Seoul | Reporter Kang Kang -hoon) Under Armor products have an image of ‘light and good movement’. The founder, which was a full -back of the college football team, was called ” and developed an under -shirt. When I made a product with a material that was right for the players, it naturally recognized that it is ‘light and good movement’.
Under Armor, who expanded the scope of sneakers and sweatshirts, became popular with the four major professional sports players in the US, and grew into a proud global brand. In Korea, we support the uniforms and supplies of KBO League Samsung Lions and V League Women’s Suwon Hyundai E & C.
To exercise, you need a bag to make clothes or drinks. Naturally, the area was expanded into bag production, and efforts were also accompanied by making backpacks suitable for sports and leisure. Under Armor, which began selling at the official online store on the 15th, is a intensive intensive.
Under Armor emphasized that “the UA Noi -Backpack is different from the existing backpack in that it is a true athlete’s gear designed in consideration of performance beyond a bag.” Recognizing that the shoulder pain and fatigue that players felt for many years came from design problems, not just muscle pain, they developed a new UA No -way Backpack through three years of research and field testing.
It is also interesting to be adopted by ‘No Way’, a middle -enemy meaning. Under Armor explained, “No Weigh derives from the moment when a student athlete wore a prototype and shouted ‘Noo Way!’.
The core of the backpack is the UA suspension strap technology. It stretches or contracts in various directions, depending on the stride and movement, to distribute the load evenly throughout the shoulder and the upper back. In fact, the testimony of the third -party ergonomics showed that the effect of reducing fatigue and the re -adjustment of load was proven.
The level straps and floating stunm straps that can be delicately adjusted according to user body and activities add a stable fit.
It also contains practical functions. Excellent waterproofing and breathability back panels maintain comfortable use for a long time. In addition, it is designed to contain all sports equipment to daily belongings such as 28 ~ 35L extended storage space, up to 16 -inch notebook storage sleeves, and ventilation multi pockets.
Under Armor will apply UA suspension technology to a variety of products such as Duffle Bag and Travel Bag, starting with the UA No -way Backpack. zzang@sportsseoul.com